Hurricane Harvey is all over the news as many Texas people have been evacuated from their homes because of the super storm. The hurricane made landfall as a category 4, which is the strongest storm to hit Texas in 57 years. Luckily, despite all the damage the storm did, the loss of life appears to be minimal as of this writing. But our thoughts are with those who lost loved ones, or have to face the daunting task of rebuilding.
But how will Hurricane Harvey affect local business owners and the people who seek out supplies, food, and products to rebuild their houses? After all, in some towns, the local businesses they’ve dealt with for years are gone and they’ll need to seek out new ones.
Local Business Directory Listings Will Help People Find You
For the past few years, more and more people have turned to local business directories to find US local businesses, and after a storm like Hurricane Harvey, things won’t be any different. Imagine that if someone needed to board up a busted out window caused by the storm and they drove to their local lumber yard only to find it had been demolished by the storm. Unless they knew of another one, they would likely turn to a local business directory to find one. But in order to be found on local business directories, you need to be listed on them. And although the process of doing that is simple, it does require some specific knowledge to do it right. Here’s a rundown of how to get your business listed so those affected by Hurricane Harvey can find you.
Choose the Right Directory
There are hundreds of online business directories, but not all of them are as equally effective. In fact, there was a recently published list of the top 70 online local business directories and you should definitely select one from there. Local directories like FindUsLocal.com made the list for very specific reasons such as the fact that it uses GEO location technology to show visitors customized home pages that only display results from their immediate area.
Create Your Local Business Listing the Right Way
You can just slap up any local business listing and expect it to produce great results for your business. In fact, when you list your business, you’ll need to do it in a specific way to get the benefits they offer. For example, you’ll need to list your business name, address, phone number, and website address, known as NAP +W, exactly the same on every local directory you use. That means if you list your business name as ABC Lumber, Inc. on Bing, you’ll also need to use that exact name when you create your local business listing on FindUsLocal.com.
Be Active With Your Local Business Listing
Now that you’ve created your listing, it’s time to get active so that you reap the most benefits from it. To do that, you’ll first need to ask your existing customers to leave an online review for your business. Studies show the importance of this. In one study, consumers said that they trust online reviews as much as they would trust a recommendation from a friend or family member. And others from that same study said they wouldn’t even consider doing business with a local shop without first reading at least 10 online reviews written from other members of the community. In other words, without online reviews, it will be difficult to convince today’s consumers to take a chance on your business. Luckily, another study shows that over 70 percent of people asked say that if asked, they would leave a review for a local business.
In addition to online reviews, today’s consumers expect the shops and eateries they visit to open up the lines of communication with them. And local business directories like FindUsLocal make that easy by allowing both consumers and business owners to leave comments about a business on the local business directory. Consumers can leave comments for other visitors, while business owners can use the feature to make sales announcements or let the people of the community know when new products arrive.
Local business directories will play an important role in the recovery and rebuilding after Hurricane Harvey. Make sure your business can be found by creating your local business listing at FindUsLocal.com right now.