Small Businesses Marketing

For Small Businesses Marketing That Makes Sense Without Costing Lots of Cents

Marketing is a key element in the success of any business. Unfortunately, for many small businesses, marketing falls somewhere toward the end on the list of priorities. Itís not that small businesses donít understand the importance of branding, advertising and public relations. It's just that for so many Lenoir NC small businesses, marketing budgets are practically non-existent. Good marketing doesn't have to bust your budget, though. For businesses in the Lenoir NC area, there are many ways to market your business that cost very little, or nothing at all.

Solicit Customer Reviews

With online presence becoming more and more important, anything you can do to get your businessí name on the Internet is a good thing. Ask your best customers to post a review of your business on Yelp, Majon, Merchant Circle and other online customer review sites. Most will be happy to support a local small business and help spread the word.

Run a Contest

For small businesses, marketing often means coming up with incentives or prizes that customers will vie for even though they cost very little. Cute baby or cute pet photo contests cost almost nothing to run, especially if you run them on your Facebook page or blog and most people will be happy with the prize of bragging rights.

Support a Local Cause

Good works are always good publicity for small businesses marketing, and charity doesnít always have to cost you money. Your business may not be able to make a big contribution to a local charity, but there are other ways to show your support. Make your shop a gathering spot for contributions to a Food Bank drive or host an equipment swap at your brick and mortar location for a local youth sports team. Itís a favorite way to garner both publicity and support for small businesses.

Marketing your [statetitle] business doesn't have to cost a lot. In fact, for many small businesses, marketing that makes the most sense costs the fewest cents.