Category Archives: Online Advertising

Correcting Your Local Business Listings: Should You Do It Using Automation or Manually?

It seems that everyone is talking about the importance of free small business listings these day—and for good reason. A recent survey shows that 97 percent of people use them to find US local businesses when they want to visit a store or restaurant.

But one important key is creating and maintaining the free small business listings is getting them right the first time, and correcting them if they’re wrong. And thanks to technology, local business owners now have the choice about whether they use automation to correct small business listings or do it manually.

But First, Why is it Important to Correct Free Local Business Listings?

A local listing does more than tell shoppers where to find local businesses. It also helps the search engine spiders identify and then rank your local business in the search engine results. In short, the more local business directories you’re listed on, the higher in the search engine rankings you’ll appear.

But that’s true only if all of your small business listings match. For example, if the name of your local business is Main Street Clothing Company, and it’s listed on one local business directory as Main St. Clothing Company and another online small business directory as Main Street Clothing Co., those local citations will not be attributed to your business because the names aren’t exactly the same. The same is true for the business address, phone number, and website that appear in the local listing.

That’s why it’s so important to continuously search for new small business listings for your business and correct them as soon as you can.

Now, let’s get back to our topic. Should you correct free small business listings manually or use the automation that is available on the web?

Using Automation to Correct Local Business Listings

At first glance, it may appear that using automation is the right choice because it will save you tons of time. After all, if you have correct each of your local listings by hand, it could take hours. But there are definite drawbacks to using automation for this important job. Here are a few:

  • Software can’t spot the nuances. Any time you’re allowing a machine to preform a task, you run the risk of it not being able to spot the nuances, and in this case, that could lead to big trouble. For example, some businesses have more than one phone number and need to list them both so that consumers can call the right number. But automated software, such as Yext, doesn’t allow for that. It will look for only 1 phone number, and if you happen to be a local business owner who has more than that, it will flag your local listings as incorrect.
  • Your fixes are temporary. If you sign up to have an automated system fix all of the inconsistencies in your local businesses and then come to the end of the contract and decide not to renew it, guess what happens? All those fixes it made to your small business listings will revert back to the pre-corrected condition. That’s right, when you use an automated system, you sign up for life, otherwise the fixes are only temporary.

Correcting Your Free Local Listings Manually

Your other option is to correct each of your local business listings manually. While this may seem like a lot of work, the benefits you’ll reap are well worth it. For example, once each and every local listing is corrected, the search engine spiders will attribute them all to your local business—and that will increase your search engine rankings.

What’s more, as you look at your business listings, you’ll be able to spot any information gaps, outdated information, or other areas that need immediate attention. Only you, or one of your employees, know your business well enough to optimize your local business listings the right way.

Free small business listings are the face of the future for local business marketing. But in order to make the most of these free and effective marketing tools, you’ll need to make sure they are updated, corrected, and optimized on a routine basis.

3 Astonishing Facts You Need to Know About Small Business Listings

Do you run a small local business? If so, how are things going for you? Do you have new customers constantly walking through the doors, or are your sales lagging and you’re wondering how long you’ll be able to keep the doors open?

Here’s the thing: every local business owner falls into one of these 2 categories. Either they have plenty of new customers to keep the business running, or they rely on existing customers and eventually have to close their doors. Which category do you fall into?

If your new customer base isn’t what it should be, it could be cured with something as simple as creating a free business listing online. Local business directories are the way today’s consumers look for US local businesses, and if yours can’t be found there, chances are you don’t have many new customers walking through your doors.

Luckily, free business listings are easy to create. Just go to an online local business directory like and list your business there. Then, local shoppers who look online for US local businesses can find yours.

Here are 5 facts you need to know about free small business listings that will help you create the most effective one.

People Use Online Business Directories to Find US Local Businesses

A recent study shows that 97 percent of Americans use free small business directories when they want to find local businesses. Think about it,that means that almost every single person looking for local businesses turns to the handy local directories to find the shops and restaurants they want to visit. Can you see why more customers aren’t visiting your shop if you haven’t already created your free local listing?

Shoppers Require Online Reviews for Credibility

Online reviews have become so popular in the minds of today’s consumers that most of them won’t even consider visiting a local business unless they’ve first read some good reviews about it. In fact, 85 percent of people say they trust online reviews just as much as they trust a personal recommendation from a friend. And good reviews are important. Seventy-three percent of people say that in order to visit a local business, it must have at least a 4 star rating. The number of reviews you have is important as well. Most shoppers like to read about 7 reviews before making a decision, which is up from 6 reviews from last year’s survey.

Consumers Prefer Local Listings to Company Websites

A surprising fact discovered in the survey is what people do after reading positive reviews about a local business. In the past, the next step would be to go the business’ website, but most people aren’t doing that anymore. The next step for the online shoppers who read positive reviews about a business is to either contact the business by phone or visit it in person. Last year, 54 percent of people would go to the company website after reading positive reviews, but this year, only 37 percent say they would do the same. In addition, the percentage of people who will visit the shop after reading the good reviews has risen by 10 percent.

As you can see, having a free small business listing is one the most important local marketing actions you can take in order to bring in new business. If you haven’t already created yours, visit and get started. It will only take a few minutes and may result in new customers walking into your store today.

Answered: How Can I Promote My Business for Free?

It’s an exciting time for local business owners because never before in our nation’s history has it been so easy to get your business name in front of local consumers. But if you’re still relying on the old-school methods of the past, you should know that you’re missing out on a lot of potential new business. A lot.

In fact, a recent survey shows just how much. The survey was conducted by BrightLocal and here are some of the key takeaways that, as a small, local business owner, you need to know.

If You Don’t Have a Free Small Business Listing, Today’s Consumers Can’t Find You

One of the most shocking statistics from the survey has a lot of people rushing to create local business listings on free small business directories. That’s because the survey found that 97 percent of consumers look for local businesses online. That’s a 6 percent increase over 2016, the year before. In other words, almost everyone who tries to find US local businesses turns to the internet to do so. What’s more, of that 97 percent, 12 percent of them say that find local businesses online every single day of the year. What does that mean for your business if you don’t have a free business listing?

You Need Online Reviews for Your Local Business

Another takeaway from the survey highlights the importance of online reviews. It turns out that 85 percent of shoppers trust online reviews as much as they do a personal recommendation from a friend or family member. And when a local business owner has positive reviews, it makes 73 percent of consumers trust that business even more. And when online reviews are left using the star rating system, 49 percent of shoppers need at least a 4 star rating before they will visit a business.

And if you’ve ever thought about not responding to your online reviews, the survey results just may change your mind. It turns out that 30 percent of consumers consider whether or not a local business owner responds to reviews as a key factor in how they will judge the worthiness of a business.

How to do you get online reviews for a local business? The survey gives us some insight into that, too. It seems that 69 percent of people have left reviews for a local business, but 74 percent of them were asked to do so. That means you should ask every customer who makes a purchase from your local business to leave a review on your free business listing.

And finally, today’s consumers read an average of 7 reviews before deciding whether or not to visit a local business, which is up from an average of 6 reviews the year before.

Here’s How to Get Free Business Listings and Bring in New Customers

Reading the above statistics ought to get your attention and make you think if you haven’t yet set up free business listing on a small local business directory. If you fall into this category, here are the steps you need to take to create your own free local business listing.

  • Choose Your online business directory carefully. You have a lot of choices when it comes to free business directories, but you’ll need to list your local business with one that is credible in the eyes of search engines like Google and Bing. For example, is a local directory that works hard to give consumers a lot of features that makes them want to visit the site time and time_ again.
  • Pay attention to details when creating your free business listing. How you enter the details about your business makes a huge difference to your search engine rankings. For example, when you enter your NAP+W’s, which stands for name, address, phone number and website, you need to enter the information exactly the same on every free business listing you create. If you don’t, the search engine spiders won’t recognize it as yours and that will be one less local citation you have.
  • Ask customers to leave reviews. As you can see from the above survey results, it’s important to get as many positive online reviews as you can. And remember, a large majority of consumers leave online reviews after they’re asked to. Be sure to ask everyone who visits your local store to leave a review on your local business listing to help build up those all-important reviews.

Having free local listings is one of the most important aspects to your local marketing campaign. When asking yourself, where can I promote my business for free, think about online small business directories. And if you haven’t yet taken this important local advertising step, be sure to head over to and get your free local listing right now.

Can Spring Shoppers Find Your Local Business?

It’s almost spring, that time of year when local shoppers begin the hunt for new household goods, clothes, and other things. Spring is a time of new beginnings and most experts agree that it creates a feeling of wanting to “start over” in a lot of people, and of course, they need to make purchases in order to do that.

That’s why so many local business owners put a lot of money into local advertising for those spring shoppers. They want to draw them in their doors, because let’s face it, if you don’t have new customers walking into your local store, you aren’t likely to cash in on the spring shopping that is about to get underway.

How can New Customers Find My Local Store?

In the past, all local business owners had to do was take out an ad in the local phone book or run ads in the community newspaper. That’s where people looked when trying to find US local businesses, but those days are gone. For example, how many people do you know who store the phone book anymore? It’s big, bulky and takes up a lot of space, and most people throw it out as soon as they get it. And the local newspaper? The days of sitting at the kitchen table and reading the newspaper are over—people now look online for their news.

So what does all of this mean for local business owners? It means they have to make sure their local shop, service business or restaurant can be found where today’s’ consumers look for US local businesses. And they look for them online.

How Can My Local Store Be Found Online?

You have two options when it comes to being found online by today’s shoppers. And while of these options will help bring in new customers only one of them is more effective—and free. Here are the two ways to help find more business for a local store.

  • Create a company website. It’s 2018, and the reigning wisdom is that every business owner should have a website so that people can find their local business, but is that really true? It may have been great advice a few years ago, but once again, consumer behavior has changed and that isn’t the best solution anymore. In addition, it takes a lot of time and costs a lot of money to create a website that is user friendly, findable, and will hold the attention of today’s shoppers. So if creating a company website isn’t the answer, what is? We’ll talk about the right solution below.
  • Create a free small business listing. When a shopper wants to find US local businesses, the first thing they do is whip out their smartphone, tablet, or laptop and log onto a free small business directory. These local business directories have taken the place of the large search engines when it comes to finding US local businesses because they make it easier for shoppers to find the local businesses they’re looking for. But in order to be found there, you have to create a small business listing. We’ll take a look at how to do that below.

How to Create a Free Small Business Listing

Luckily, the most effective way of bringing in more local business is not only free, but it’s simple to do and won’t take up a lot of your time. To create free online business listings, simply log onto a quality free business directory usa like and use the search bar to look for your business. You will most likely find it there because most free business directories keep a list of all the local businesses in a database.

Once you find your local business, claim it and then fill in as many details as you can about it. Be sure to include all the information you can, such as store hours and product offerings, because shoppers use these listings to decide which local business they will visit.

Once you created your free online business listings, drive traffic to them by including the URL on your business cards, and asking your current customers to leave online reviews for you there. The search engine spiders like to see a lot of activity on small business listings, and reward that activity with higher placement in the search engine results.

Spring is coming and local shoppers will be looking for a business like yours to visit. Will they find your business on business listing sites, or will they find your competitors? If you aren’t sure, head on over to FindUsLocal now and create your free small local business listing now!

Why You Won’t Succeed Without a Free Small Business Listing

Times have changed in the world of local business marketing, and only those who keep up with the times will continue to attract new customers. In fact, according to most experts, local business owners who haven’t yet created an online presence with a free small business listing are likely hurting for new business.

But before you just run out and create an online presence, let’s talk about some of the changes in local marketing techniques that work with today’s tech savvy consumers.

You Probably Don’t Need a Website

You probably had to read that headline twice, didn’t you? But the truth is, company websites are still a necessity for large companies, or those who do most of their business online, but for local businesses? Not so much. In fact, all you really need to be found online is a small presence where people can find your business name, address, phone number, and a few other details like your shop hours and online reviews. And you certainly don’t need to spend a lot of money to get those details in front of consumers.

A Free Small Business Directory Will Serve You Better

Instead of paying thousands of dollars and spending a lot of time putting together a company website, why not just create a free small business listing on a credible local business directory like It’s simple, free, and recent studies show that 1 out of every 2 people use them to find US local businesses these days.

How to Create a Free Local Listing

Now that you understand the importance of being found online—and the best way to get there—let’s talk about how to create your free local listing so that all those shoppers can find your local business. Here are the steps you need to take.

Choose a Credible Free Small Business Directory

Don’t just list your business on any local directory. It’s important that your small business listing appear on local directories that are considered credible in the eyes of the major search engines. You see, some local directories are nothing more than databases filled with old and outdated small business information. The search engines don’t give these local directories much credence—or rankings in the search engine rankings.

Instead, look for a quality small business directory like On it, shoppers will not only find local business listings but also a live stream of local events near them, online reviews, and even a way to read and leave live comments about any business listed on the site. It’s a step above the databases, and that’s why the large search engines consider it a credible source for free small business listings.

Make Sure to List Your Local Business Correctly

It’s not widely known, but did you know that if you create multiple small business listings and there is even one letter or number off, the search engine spiders won’t know it’s the same business? It’s true, and remember, your goal is to list your local shop on as many quality small business directories as you can and a mistake like this could cost you in the search engine rankings.

Avoid this mistake by creating a master list of your business name, address, phone number and website address if you have one, and then following it to a T every time you create a new free local listing.

Ask Your Customers to Leave Reviews on Your Small Business Listing

Finally, it’s important to ask your customers to leave reviews for your business on your free local listing. That’s important for 2 reasons. First, the more reviews you have, the higher up in the search engine rankings you’ll appear. And secondly, most of today’s shoppers won’t even consider doing business with a local shop or restaurant until they’ve first read some positive reviews about it.

Being found online is the most important local marketing technique to concentrate on if you want to persuade new customers to walk through the door. And truthfully, the only way to get that new business is if your local store can be found online. Don’t put off this most important part of your local marketing plan. Head on over to now so all those shoppers can find your local store online.

Can Shoppers Find Your Local Business?

Remember the days when all you had to do to pull in local customers was run an ad in the Yellow Pages or an occasional ad in the community newspaper? If you were ambitious you may have held local classes to introduce yourself as the area expert or bought space in those blue mail out coupon books that were so popular for a while. But as you probably already know, none of those local marketing techniques will work to bring in new customers to your store anymore.

In fact, those local shop owners who still rely on those methods don’t do very well in sales. That’s because today’s shoppers don’t look locally to find US local businesses—they look online.

Why Do Local Shoppers Search for Local Businesses Online?

At first glance, it seems a little strange, doesn’t it? After all, it would easy to pull out the local phone book when trying to find local businesses but compared to finding them on a local business directory, it’s not.

That’s why local shop owners who make sure shoppers can find them online do so well.

How Can Local Businesses Be Found Online?

Of all the local business marketing techniques, there is one that stands out as both the easiest and the most effective: creating a local business listing in a quality free small business directory like And the great news is that it’s not hard or time-consuming to create one of these local listings. Here is an easy 3-step guide to help you create yours today.

  • Decide which free small business directory you will list your business on.While you have many choices, if you want the best results you should choose a credible small business directory to list your local business on. Why? Because Google and the other large search engines don’t view all local directories the same. Some of them are considered credible, while others are not. When you list your business on a credible online business directory, the large search engines will sit up and take notice—and that will help in your search engine rankings.
  • Enter your details the same on every local listing you create.The large search engines employ bot, also known as search engine spiders, to crawl the web and look for local citations. The more credible citations a local business has, the higher in the search engine rankings it will be. Free small business listings are a great way to get these local citations, but in order to be effective, they all have to match. For example, your business name, address, phone number, and website address need to match down to the tiniest detail—otherwise the bots won’t recognize them as belonging to the same local business.
  • Ask customers to leave online reviews for your local business. Finally, those same search engine bots reward local business listings that have a lot of fresh content added to them, and the best way to do that is to ask your customers to visit your small business listing and leave an online review for your business. Every time a customer leaves a review, it catches the attention of a search engine bot, and you know what that means—higher rankings for your local business.

It’ important that today’s tech savvy shoppers can find your local business. If you don’t have an online presence, chances are they are going to visit one of your competitors that does.  Don’t lose out on potential business, but instead take the easy step of creating a free small business listing so that all those shoppers can find your local shop. Just head on over to and search for your business. Then claim it, fill in the details and start asking customers to go there and leave online reviews. Soon, you’ll begin to wonder where all the new customers are coming from!

Local Advertising in Today’s Culture

The art of running a small, local business has changed a lot in the past decade, but not all local shop owners understand what it takes to bring in today’s tech savvy shoppers. In fact, if you own a local shop or restaurant and are struggling to bring in new business, it might be time for an overview.

We’ve written this article in an effort to give local business owners every opportunity to thrive in today’s shopping culture. And really, it’s not as difficult as some believe.

Many people are under the false impression that local stores are having a hard time competing with online businesses, but that’s just not true. In fact, the past holidays proved it as millions of shoppers bought their holiday gifts from local shops.

But what has changed is the way shoppers find US local businesses. They no longer look in the phone book or open their community newspaper to clip coupons for the stores near them. Instead, they do what everyone does: look for local businesses online.

How Shoppers Find Local Businesses Online

If they don’t use the phone book anymore, just how do consumers find local businesses? With free small business directories, that’s how.

Free small business directories are search engines that are specifically designed to help people find local businesses, and they’ve taken over the online search market. People quickly became frustrated trying to find local shops using the large search engines so they are using local business directories in droves. In fact, recent studies show that one out of every two people turn to free online business listings when they want to find local businesses.

How to List Your Business on a Free Local Business Directory

You might think a local business marketing and advertising method this valuable would cost a lot of money, but the truth is you can create a small business listing for free. Simply go to a quality local business directory like and look for your business by using the custom search bar at the top of the page. Once you find it, claim it and then fill in the necessary details. But wait, before you do that, here are some important things to remember:

  • It’s important to list on a credible small business directory. The search engine spiders of the major search engines scour the internet looking for local citations, which are credible mentions of your business, and the more the find, the higher in the search engine rankings you’ll appear. But notice that we said “credible” citations. That means you should do all you can to only create small business listings on credible local business directories like
  • You need to be consistent with the details. If you list your business as Abe’s Pet Grooming, Inc. on one small business directory and as Abe’s Pet Grooming on another, the search engine spiders won’t understand that both names belong to your business. That means that you’ll have to enter the details for your business name, address, phone number, and website exactly the same for every local listing you create.
  • Your small business listing should be kept fresh. The search engine spiders not only look for consistency in small business listings, but they also look favorably upon those local listings that are kept fresh? What constitutes freshness in a local listing? New content. For example, every time one of your customers adds an online review to your business listing, it counts as fresh content.

Local marketing has changed a lot over the past few years, and only those local business owners who keep up with the times will continue to thrive in today’s shopping culture. Is your business listed on a credible free small business directory like FindUsLocal? If not, what are you waiting for?

How to Make Sure the Search Engine Spiders Find Your Small Business Listing

There has been a lot of publicity about how much free small business listings can help bring in new business for local shops and restaurants. Because of this, local business owners all over the country have flocked to get their free online business listings set up so that potential customers can find their local business.

But did you know that if you create your local business listing wrong, it will not only result in no increased customers, but it may actually harm your ranking in the search engine listings?

First, How Important are Search Engine Rankings for Local Businesses?

At first glance, it may seem that search engine rankings don’t really matter for most local business owners. After all, local businesses rely on customers from the immediate area and don’t need to draw people in via the internet, right?

That couldn’t be more wrong.

In fact, these days, people use their smartphones, laptops, and tablets to find US local businesses and that includes people who are looking for local businesses right around the corner. Think about it, when is the last time you picked up a phone book or scoured the community newspaper for a coupon to a local business. It’s been a while, hasn’t it?

In fact, if you still rely on those old school tactics, your business is probably struggling.

But all is not bad because free small business directories have made it possible for local business owners to get their business name in front of all those online shoppers. But, as we said earlier, you must do it the right way in order to reap the benefits.

How to Create Your Free Business Listing the Right Way

Now that you know the importance of having your small business listed on a free business directory USA, let’s talk about the right way to do it. Here are 3 key elements to an effective business listing.

  • List Your Shop or Restaurant on a Quality Free Business Directory. There are lots of business listing sites to choose from, but if you want to see great results, you’ll need to list your business on a free business directory site that is credible in the eyes of search engines like Google and Bing. For example, is a free business directory that is not only credible, but works to ensure that visitors come back time and time again, which would give your local business even more exposure.
  • Set up Your Local Listing Correctly. You can just haphazardly enter the details in your local business listing and expect to reap good results. Instead, you need to be meticulous in the process. For example, you not only need to enter as many details as you can to ensure that the people who see your listing have all the information they need to make a decision, but you also need to make sure you enter the exact same details on every local business listing you create. If you don’t, it will confuse the search engine spiders and they won’t attribute all the local listings to your business. And that could hurt your ranking because the more credible citations you have, the higher up in the search engine results your business will be found.
  • Drive Traffic to Your Local Business Listing. If you create your free business listing on a credible site, that site will do a lot to drive shoppers to it. But you should also do what you can to drive traffic to your free business listing. That’s because the large search engines like Google pay special attention to local business listings that get a lot of traffic, and it rewards them by giving them a higher spot in the search engine rankings. One way to you can get the attention of the search engine spiders is to ask your customers to leave a review for your business on your local listing.

It’s no longer enough to simply create local business listings on a few local directories and forget about them. These days, free US local business listings need to be a part of a comprehensive local marketing plan. If you haven’t implemented this important aspect of your advertising plan, head on over to and create your free business listing.

3 Ways to Make Your Local Business Listings Better

By now, most people know that free local listings are the best way to be seen online so consumers can find your local business and visit it. But not everyone understands the best way to do that. In fact, many local business owners mistakenly believe that they have to spend a lot of time and money to create a company website so online shoppers can find them. And while that may have been true a few years ago, today it’s just not necessary.

Consumers Find Local Businesses on Free Business Directories

The new way to find local businesses is to do it online, and that’s true even if the store you’re looking for is right around the corner. Don’t believe me? Think about the last time you tried to find local US restaurants. You probably didn’t pull out the phone book or look through the community newspaper to find an ad, did you? If you’re like most Americans, you probably pulled out your smartphone, tablet, or laptop computer and tried to find local businesses online.

But people don’t look to expensive company websites when they want to find local businesses. Instead, they log onto to free small business directories and then look for free online business listings. These local listings give shoppers all the information they did to decide which local shops to visit.

If you don’t yet use local listings as part of your local marketing efforts, or if you have and want to make them better, here are 3 ways to maximize them.

Choose Quality Local Business Directories

There are a lot of small business directories out there, but not all of them will get your local shop placed higher in the search engine rankings. In fact, if you list it on the wrong local directory, it may even result in a poorer search engine ranking.

The key is to list your shop or restaurant in a quality small business directory like How can you tell if a small business directory is a quality one? Because if it is, it will offer consumers more than just a database of local businesses.

For example, FindUsLocal offers shoppers local news, a live stream of the local sporting events, theatre events, and concerts in their area. And just to make things more exciting, they even offer a link that allows them to purchase tickets to the local events with a click of a mouse. The site offers more features such as funny and thoughtful features, the ability to leave live comments about a business and more. In short, the small business directory makes shoppers want to visit it time and time again—and that’s good for those local shops and restaurants that have a local listing on the site.

Fill in the Details Consistently

Another key factor in whether or not your small business listings will improve you search engine rankings is how you input the details in them. The key is to enter all of the details in your NAPs, that stands for Name, Address, and Phone Number, the exact same way every time. For example if the name of your business is Main Street Pet Store, you can’t enter it that way on some free business listings and as Main St. Pet Store on others. Your name, address, and phone number need to be entered the exact same way each and every time you create a new local listing.

Ask for Plenty of Reviews

Next, you should do all you can to get as many good reviews as you can for your local business listing. Consumers love to read reviews from others in the community about a local business, and if yours doesn’t have at least 10, it will hurt your chances of attracting a lot of new business. Ask your customers to leave them, and studies show that 7 out of 10 will agree.

Free local business directories are THE place to be seen online in 2018/. If you haven’t yet given your local business the edge by listing it on a free small business directory like, you’re behind the curve. Why not take a few minutes now and get it done?

What You Need to Know About Free Small Business Directories

Do you run a local business? If so, how are you doing? Some local shop owners are going gangbusters and bringing in new customers continually. On the other hand, some local business owners are struggling to find new business and some are even having to close their doors.

But there’s one identifying behavior found in the successful local business owners: they rely heavily on local business directories to bring in new business.

What are Local Business Directories?

If you’ve been around the internet for some time, you remember how difficult it used to be to find US local businesses. That’s because the large search engines aren’t designed to show local results, but instead concentrate on displaying the large online stores, national chains, and even articles written about the topic. But most of the time, local results get lost in a sea of results that are irrelevant to the searcher.

That’s why local business directories, also called free small business directories, were created. These free business directories were designed to make it easy for shoppers to find US local businesses. That’s because the results only show the local shops, service businesses, and restaurants that are in the town or city of the visitor. That makes it easy to locate and read about the local businesses people want to shop at.

Why You Need a Free Local Listing

These days, consumers use an online business directory website when they want to find local businesses, and if your business can’t be found there, you’re probably missing out on a lot of information. But don’t worry because it’s easy to create a local listing that will cause all those online consumers to find your local business. Here are the steps you need to take to set up a free local marketing campaign so you can be found online:

  • First, find your business. Your first step in the process is to find all the local citations online about your business. A local citation is a credit reference to your business such as a local listing on a free small business directory. Once you type in your business name into the search bar on a major search engine, you will see some local listings about your business. Be sure that your business is only listed on credible local business directories like or they may do your search engine rankings more harm than good.
  • Next, you’ll need to update and correct the local business listings that you find. Be sure to use the exact same information on every one of them or the search engine spiders won’t recognize them as yours. And remember, the more local citations you have, the higher in the search engine rankings your local business will appear.
  • Finally, you’ll need to get as many online reviews as you can so that shoppers will see that other people have visited your store and have good things to say about it. Recent studies show that people want to see a few good reviews about a local business before visiting it. Luckily, other studies show that most people are more than willing to leave reviews for local businesses if they’re asked.

Is your business listed in a quality small business directory like FndUsLocal yet? If not, you need to take the necessary steps as soon as possible—otherwise you’re likely missing out on a lot of new business. Just follow the steps listed above and soon, you’ll have new customers walking through the doors and your profits can only benefit from that!