How to Set Up Your Free Local Business Listing in Ten Minutes or Less

By now, you may have heard about the importance of having an online presence for local businesses. It’s crucial to the health of your business because today’s consumers don’t look to old-school advertising places like the Yellow Pages and the community newspaper any more. They look online when they want to find US local businesses.

And if they can’t find your business there, they will visit and buy from your competitors.

Can shoppers find your local business online? If not, it’s easy to remedy. In fact, you can do it in under ten minutes—but the benefits of doing it will last for years.

Here’s how to set up your free local business listing in ten minutes for less.

  1. Find a Credible Local Business Directory

Your first step in the process is determining which local business directories are credible in the eyes of the search engine bots. Some local business directories are nothing more than data bases filled with outdated and incorrect information. You should avoid these local directories because they will not help your business be seen online.

Instead, look for a local business directory that allows you to customize your local business listing and enter the correct information. For example, FindUsLocal.com is one such directory that allows for updated information and also provides some pretty cool features for shoppers such as local news, online reviews, and even a live stream of local events, including links to purchase the tickets.

  1. Enter Your Small Business Information

Once you’ve found the right local business directory, it’s time to create your free local business listing. Type your business name in the local directory’s search bar and press enter. You should see your business come up in the results. Click on it and then claim it as the owner.

Next, you’ll be asked to fill in as many details as you can. Start with the basics—your business name, address, phone number, and website (This is known as NAP+W). If you’re creating more than one free local business listing—and we recommend that you do—be sure to enter the information exactly the same on each and every listing—otherwise they won’t all be attributed to your business, and that will hurt your search engine rankings in the long run.

3. Update Your Free Local Business Listing with New Content

Now that you have your free local business listing, you’ll need to keep it fresh to ensure that the search engine bots don’t forget about it. You can do this in three ways.

First, ask your customers to leave online reviews often for your business. These reviews are counted as fresh content by the search engines and will help your rankings.

Next, make use of the comments feature that is available only on FindUsLocal.com. When you leave a comment on your local listing, it will be not only be featured on a live stream, but will be counted as fresh content for the listing.

Finally, don’t forget to update your local business listing as things change. If you get a new phone number or move locations, it’s important that you update the listing.

Local business directories are the easiest way to get your business seen by shoppers looking for local businesses. If you haven’t set yours up yet, why not stop by FindUsLocal.com and create it now?

Local Business Directories are a Major Source of New Business

Those people who run local shops and restaurants are quickly learning that local business directories are one of the best sources for new customers. In fact, studies have shown that when a consumer wants to find US local businesses, restaurants, or service businesses, they are increasingly using the local directories to do so. It’s now estimated that over 90 percent of people looking for local businesses first go to a local business directory to find them.

What does that mean for shop and restaurant owners who want to grow their business? It means that unless they create a free local business listing, they won’t be seen by consumers—and that greatly reduces the likelihood of drawing new customers into their doors.

So, if you own a business and haven’t yet create a free local business listing, you probably aren’t getting all the new business that you could. Luckily, it’s easy to create a small business listing, and we’ll walk you through the steps below.

Choose a Credible Local Business Directory

You’re first step in the process is to choose a local business directory that is credible in the eyes of the search engine spiders. Some local directories are only databases of local businesses, and most of the information on those types of directories are incorrect, which actually hurts search engine rankings.

On the other hand, local business directories like FindUsLocal.com go to great lengths to ensure that they are consumers friendly by providing even more than local listings. This boosts the online search engine rankings of the directory, which in turn boost the visibility of the local businesses that are listed on it.

Enter Your Details Correctly

When small business owners create their free local listings, they oftentimes get sloppy with the details they enter, and that can create big problems for their search engine rankings. For example, if a business name is Robert’s Donuts on Main Street, the business owner would need to enter that exact same information on every local listing they created. They couldn’t enter Robert’s Donuts on Main on some or Robert’s Donuts on Main St. on others. The name, phone number, address, and website address has to be exactly the same on every single local business listing, or the search engine spiders won’t recognize that they all belong to the same business—and that will  negatively affect your search engine rankings.

Keep Those Local Business Listings Fresh

Finally, if you want to keep the attention of the search engine spiders, you’ll need to do all you can to ensure that your local business listing stays fresh. You can do this in two ways.

First, ask all of your customers to leave online reviews on your local business listing. Each time someone leaves a review for your business it ping the search engine spiders that fresh content has been added. Secondly, it gives consumers confidence in your business. In fact, many of today’s consumers won’t consider doing business with a shop or restaurant unless they’ve first some positive reviews about it.

Next, credible local business directories like FindUsLocal.com allow small business owners to leave live comments that are shown on a live feed for everyone in their community to see. You can announce sales, discounts, job openings, or just thank the loyal customers in your area. And what’s great is that those customers can also leave comments, which only adds more “content” to your local business listing.

It’s clear that local business listing are an important part of getting new customers through your door. Have you created yours yet? If not, it only takes about ten minutes and will result in plenty of new business. Head on over to FiindUsLocal.com and take the steps necessary to increasing your sales right now!

 

How to Ensure Your Free Local Business Listings are Seen by Shoppers

Local business owners have had to change the way they reach new customers, and that means they’ve had to shift from local marketing tactics—like community newspaper ads and Yellow Pages ads—to online local marketing.

And multiple studies show that when someone wants to find US local businesses, they go to local business directories to find them. That’s great news for local shop and restaurant owners because they can set up a local business listing for free.

But unless these local listings are done correctly, shoppers may not see your listing. Here’s how to make sure all those shoppers looking for a business like yours can find your local business listing.

  1. Only List Your Business on Credible Local Business Directories

Not all local business directories are the same, and the search engine spiders tend to give more attention to those local listings that are on credible directories. For example, FindUsLocal.com is one such directory that does everything right. It consistently adds fresh content and allows small business owners to create their own local listings, which is crucial in them being found. We’ll talk about this important aspect of local listing marketing in the next paragraph.

  1. Your Local Business Listings Need to Be Exactly the Same

One of the most common reasons for ineffective local business listings is that the information entered into them isn’t consistent. You see, it’s the search engine bots that “read” the listings, not humans, and so unless the information is consistent across all the listings, the bots won’t recognize them as the same business. And that will hurt your search engine rankings.

Here’s an example. Imagine that you’re creating a free local business listing on a credible local business directory like FindUsLocal.com, and another local directory like Yelp!. The name of your shop is Flowers on Main Street, and it’s located at 123 Main Street. Now if you set up your local business listing on FindUsLocal.com and enter your details this way, but when you set up your local listing on Yelp!, you input your business name as Flowers on Main St., the search engine bots will not recognize the listings as belonging to the same business. In other words, all your hard work of inputting the information will be wasted.

  1. You Need to Keep Your Local Business Listings Fresh and Updated

Finally, if you want to ensure that shoppers can find your local business listings, you will need to continually add new content to it in order to get the attention of the search engine bots. High quality local business directories like FindUsLocal.com continually publish content with links to the site in order to rank it better in the search engine listings. But as a business listed on the site, you can take some steps to increase the visibility of your listing.

Your first step should be to get as many online reviews as you can for your small business. Each time a new review is added, it will ping the search engine bots that you’ve added new content to your listing. And luckily it’s not that difficult. Studies show that more than 70 percent of consumers will leave a review for local businesses if they’re ask to. Knowing this, you can make it a habit to ask every customer to leave an online review at checkout.

Next, you should make use of the exclusive feature at FindUsLocal.com that allows you to leave live comments that are attached to your local business listing. You can leave a comment about an upcoming sale, a job opening, or a shipment of new products. And the best thing about it is that local consumers can also leave live comments on your local business listing, which only increases the amount of fresh content on your listing.

Clearly, creating free local business listing the correct way has major benefits. If you haven’t yet created yours, be sure to go to FindUsLocal.com right now and do it. It only takes a few minutes, but the benefits are long lasting.

3 Ways to Ask Customers to Leave Reviews on Your Local Business Listings

By now you probably understand just how important online reviews are for your local business. The studies show that not only do consumers trust them more than personal recommendations from friends and family, but also, most people won’t even consider doing business with a local shop, restaurant, or service business unless they’ve read a few good reviews.

But many local business owners don’t know how to ask customers to leave reviews on their local business listings. Luckily, it’s not as difficult as you might imagine. Here are 3 things you can do to quickly gather the all-important reviews on your local business listings.

Ask Them

It may seem simplistic, but many local shop owners don’t ask customers to leave online reviews because they think it will be an inconvenience to them. But studies show that shoppers are open to it, and in fact, are more than willing to leave reviews for businesses if only they’re asked.

You can ask them to leave a review at the point of sale, which is a natural place to do it. Just remember, customers probably don’t understand just how important the reviews are for the health of your business, and unless you ask them, they may ot think about it.

Offer an Incentive

If you want to increase the number of reviews shoppers leave for your business, think about adding an incentive to the “ask.” For example, you can hold a monthly drawing where you give a prize to the lucky winner. Everyone who leaves a review will be included in the drawing. The prize can be a product or service from your business, or a monetary prize.

While the studies show that most people are willing to leave online reviews for small businesses, adding an incentive like this only increases the chances that your local business listing will have plenty of great reviews.

Include the Ask in Your Communications

Finally, if you send out email newsletters, printed materials, or any other type of customer communications, be sure to include a request in them for online reviews. It will serve as an addition reminder for your busy customers who may have meant to leave an online review, but got busy with life and forgot about it.

Having a local business listing on a credible local business directory is the smartest way to draw new business to your shop or restaurant. But in order for that local listing to be effective, it must have positive online reviews for people to read.

Your existing customers are the best source for those reviews, but it will be up to you to communicate to them just how important they are. By following the above listed steps, your free local business listing should be peppered with positive reviews soon!

3 Reasons Your Local Business Listings Need to Be Accurate

When creating local business listings, it’s important to enter accurate information if you want to get the most out of your listing. And that’s important because studies show that today’s shoppers are using their smartphones, tablets, and laptops to find US local businesses online.

But before we talk about why your business listing has to be accurate in order to attract new customers, let’s first look at local business directories and why they’re so popular with shoppers.

What is a Local Business Directory—and Why Do Shoppers Use Them?

A local business directory is a niche search engine that helps consumers find local business in their area. They can search by city or town or by the type of business they’re looking for. For example, if they want to find a local donut shop in Los Angeles, they would enter the keywords into the local directory search bar on the directory and see a list of all the donut shops in the area.

The reason these local business directories have become so popular is because today’s shoppers use their mobile devices to find local businesses, and that means they look online when they’re out and about. And while it is possible to find US local businesses on the large search engines, people end up wasting time shifting through all of the irrelevant results. With a local business directory, all they have to do is enter the search term and instantly see the local results for their area.

Why It’s Important to Be Accurate When Creating Your Free Local Business Listing

Now that you understand just how popular local business directories are with consumers, let’s talk about the three most important reasons why you need to accurate when creating your free local business listing.

  • You Could Lose Business if the Information isn’t Correct. One survey shows that 73 percent of consumers says that if they get wrong information from a local business listing, they lose confidence in the business. Imagine looking up information for a restaurant, getting the address from its local business listing, only to drive there and discover that the restaurant has moved. Or if a business lists its business hours as 9-5, and you arrive at 9 only to discover that it doesn’t open until 10. It’s those kinds of inaccuracies that could do your small business harm in the eyes of consumers.
  • Today’s Shoppers Expect More. In another survey, consumers were asked what they wanted to see when looking at local business listings, and they cited—in order of importance—the hours of operation, the business address, business phone number, business website address, a map of the business, sufficient online reviews for the business, driving directions to the business, any promotions or discounts offered, the distance between their location and the business, and which types of payment are accepted. If any of these details are inaccurate, it could cost the business that new customer.
  • It Will Result in Increased Sales. Shoppers do more than rely on local business listing to find local businesses, they also use them to make purchases. Another study shows that 75 of local searches end with a purchase being made. Those are huge odds, but you’ll only be able to take advantage of them if shoppers can find your business online.

If you don’t have a free local business listing, you’re missing out on a huge source of business. Why not head over to FindUsLocal.com right now and set your up? It only takes a few minutes and will allow those local consumers who are searching for a business like yours to find you.

 

Why Today’s Shoppers Love Local Business Directories

Today’s shoppers don’t act like they did only a decade ago, and for some local business owners, it’s difficult to figure out how to meet their needs. After all, today’s consumers have the internet to rely on to get the information they need about the products or services they want to buy.

But one thing is clear—today’s shoppers love to use local business directories.

What are Local Business Directories?

If you haven’t heard the term, a local business directory is a place where shoppers can go to find US local businesses without the hassle of trying to wade all of the irrelevant results that they find on the major search engines. When visiting a local business directory, shoppers simply use the onsite search bar to find the local businesses they want. For example, if someone were looking for a local pet shop, they would type “pet shop” into the search bar, and all the pet shops in their area would appear in the results.

Why Today’s Shoppers Love Local Business Directories

Today’s consumers are all about convenience, and when they’re trying to find local businesses, they don’t want to have to jump through a bunch of hoops to do it. That’s why almost 100 percent of them use local business directories when they want to find local businesses or restaurants.

In addition to convenience, here are some of the biggest reasons why shoppers use local business directories to find US local businesses.

  • It’s faster. When someone is looking for a local business, it takes only a few seconds to find one on a local business directory. Compare that to the minutes they need to shift through all of the irrelevant results they find on major search engines.
  • It’s free. It doesn’t cost anything for people to find local businesses on a local business directory, and that added with the convenience of using one, and it’s a win-win. By the way, it doesn’t cost anything for small business owners to create their free local business listing
  • It’s entertaining. The more credible and modern local business directories offer consumers a lot more than just local business listings. For example, FindUsLocal.com, one of the most popular, creates a custom home page for every visitor that shows them the local news, events, tweets, and live comments from local businesses in their area.

In short, today’s shoppers love local business directories because they give them the local results they want, plus a whole lot more. Is your small business listed on a credible local business directory like FindUsLocal.com yet? If not, why not head over there right now and create one? It only takes a few minutes and will put your business in front of today’s shoppers who use local directories to find the businesses they want.

How to Keep Your Free Local Business Listing Fresh

There are a lot of great reasons to create a local business listing on credible local business directories like FindUsLocal.com. It will allow consumers to find your business, it will give you credibility in the eyes of shoppers because you will have an online presence, and it will give you a way to keep in touch with your community by using the live comments feature on the local directory.

But there is another benefit that is often ignored—even though it’s so important. Creating a free local business listing will improve your search engine ranking. How? There are two ways your local listing will be seen more often by shoppers.

The Local Business Directory Markets Itself

Any credible local business directory will spend the money to get the word out about its directory to consumers who are trying to find local businesses. For example, FindUsLocal.com publishes dozens of articles every month to get the attention of shoppers and the search engines. You’re reading one of those articles now.

When a local directory conducts online marketing, the businesses that are listed on it benefit from the efforts. In other words, when you create a free local business listing on sites like FindUsLocal.com, you will benefit from their marketing efforts—at no cost to you.

You Can Get Higher Search Results by Keeping Your Content Fresh

Another way your local business listing can be seen higher up in the search engine results is by consistently adding fresh content to it. You can do this by leaving comments as we discussed above, or by asking your customers to leave online reviews on your listing. Every time someone leaves a review or a comment, the search engine spiders consider it fresh content and reward you for it.

Using online local business directories are one of the smartest ways local business owners can cause shoppers to find their stores or restaurants. First, they will put your business in front of shoppers. Studies show that most of today’s consumers look on local business directories when they want to find US local businesses.

Secondly, by listing your store on a credible local directory, it can cause your business listing to show up higher in the search engine rankings when the directory advertises, and you use comments and customer reviews to increase your ranking.

If you don’t yet have a free local business directory listing, go to FindUsLocal.com right now and create yours.

The Best Way to Increase Sales in Your Local Business Today

Do you run a local shop, restaurant, or service business? If so, how are you doing? Are you seeing an increase in sales in this growing economy, or are your sales stagnant? Do new customers consistently walk through your doors, or are you relying on your existing customers to help grow your business?

The answers you give are a harbinger of the future success of your local business.

Why Local Business Owners Need New Customers to Thrive

Ask any local business owner and they will tell you that new customers are the heart and soul of growth. New customers increase sales, tell their friends and family about your business, which brings in even more new customers, and offer fresh feedback. Without them, your business could become stale.

But many local business owners are so entrenched in old-school marketing tactics that they aren’t drawing in new business.

How Can I Get New Customers to Visit My Local Business?

Today’s consumers look online when they want to find US local businesses, even if they’re looking for a shop or restaurant in their own hometown. Unfortunately, many local business owners haven’t taken the simple steps to create an online business presence.

But here’s the secret: you can set up a free local business listing in ten minutes or less.

What is a Free Local Business Listing?

Online local business directories are the go-to place for consumers when they want to find local businesses. These local directories feature search bars that allow consumers to look for specific local businesses. For example, if someone wants to find a Mexican food restaurant in Los Angeles, California, they would go to a credible local business directory like FindUsLocal.com and enter “Mexican restaurant” in the search bar. Because this local business directory automatically “reads” the visitor’s location, when they enter the search term, all of the Mexican restaurants in that area will appear in the search results.

How Can I Get a Free Local Business Listing?

If this sounds like a dream come true for your local business, you should immediately go to FindUsLocal.com and create your own free local business listing. To do so, enter the name of your business in the search bar of the local business directory, and when you see it in the results, claim it as your business.

Then, fill in all of the details about your business, keeping in mind that this is the place where new customers will find it. Don’t leave out important details such as your hours of operation, product lines, pricing information, and anything else new customers need to know.

Start Enjoying Increased Sales Today in Your Small Business

Remember, the more new customers that walk through your doors, the more sales your local business will have. Today’s shoppers look online when they want to find local business, and unless your business can be found there, they won’t even know your shop or restaurant exists.

Start making a difference in your local sales today by going to FindUsLocal.com and creating your free local business listing right now. Who know? You may get your first new customer from the online local marketing tactic this afternoon!

The Economy is Booming—Is Your Local Business Thriving Yet?

The economy is picking up steam big time and many local business owners are reporting record breaking profits. In fact, businesses across all industries are seeing profits not realized since the Great Recession of 2008.

But not all local business owners are seeing new customers walk through the doors.

Why not? Because not every local business owner has realized the importance of having an online presence.

Why Local Businesses Need an Online Presence

In the past, local business owners could rely on local marketing efforts in their own hometown. For instance, they could run an ad in the Yellow Pages or in the community newspaper and that would bring great results because that’s where consumers went to find US local businesses.

But times have changed, and today’s consumers go online when finding local businesses. But many local shop and restaurant owners haven’t made the shift—and that means they’re leaving money on the table.

How to Get an Online Presence

If you haven’t updated your local marketing efforts, it’s time to do it so you can reap the harvest of local consumers looking for a business like yours. But it’s no longer necessary to build a costly website. These days, shoppers look on local business directories when they want to find US local businesses.

These directories allow consumers to bypass the large search engine results that are filled with blog articles, national chain websites and other irrelevant information. A local business directory only provides local business information in its results.

How to Create a Free Local Business Listing on Local Business Directories

If you’re ready to take advantage of the booming economy and create an online presence, your first step is to create your own free local business listing on a credible local business directory like FindUsLocal.com. Here are simple steps you need to take:

  • Log onto FindUsLocal.com and use its search bar to find your local business.
  • Click on your business name in the results and claim the listing as your own.
  • Fill in as many details as you can about your business. Remember, this is the place where customers go to find local businesses, so you should offer them as many details about your business as you can.
  • Encourage customers to leave online reviews for your business on your local business listing. Every time someone leaves a review for your business, it get the attention of the search engine bots and improves your ranking. In addition, today’s consumers read online reviews before deciding whether or not to visit a local business.
  • Interact with your community by leaving a comment on your free local business listing. FindUsLocal.com allows both business owners and its customers to leave comments about the business that are then fed into a live stream that appears on every visitor’s home page. It’s a great way to keep in touch with your community—and get the attention of the search engine spiders.

Yes, it’s true that the economy is picking up speed, but unless you update your local marketing tactics, you probably won’t see an uptick in business. Create your free local business listing right now so your business can be found where local consumers look!

How to Get Online Reviews for Your Free Local Business Listing

By now you’ve heard about how important it is for small, local business owners to have an online presence. Today’s consumers look for local businesses by using their smartphones, tablets, and laptops-even if the business they’re looking for is right around the corner.

The days are gone when small business owners can rely on local ads in the Yellow Pages or community newspaper to bring in new customers. Instead, they have to be online in order to get new business.

And one of the most important aspects of an online presence is the ability to get online reviews. There have been many studies showing that consumers trust online reviews more than personal recommendations from friends and family. And other studies show that many consumers won’t even consider doing business with a local business until they have read some positive reviews about it.

So, how do you get online reviews for your local business? We have some tips to help you spread the word.

1. Give Customers a Place to Leave Online Reviews

In order for customers to leave online reviews, you have to set up a free local business listing to point them to. For example, you can create a free business listing at FindUsLocal.com and then point your customers there.

2. Ask Your Customers to Leave Online Reviews

Many small business owners are leery of asking customers to leave online reviews because they think it will inconvenience them. But studies show just the opposite. In fact, one study shows that more than 70 percent of consumers are willing to leave an online review if they are asked. That’s why you see so many business owners making it a habit to ask customers during the checkout process.

If you haven’t instituted this procedure in your store or restaurant, you really should start it now.

3. Offer Printed Materials with the URL of the Free Local Business Listing

Not everyone is going to remember where you’ve asked them to leave an online review, and that’s why it’s important to give them something with the web address on it. For example, you can include it on your business cards, a special flyer you hand to customers as they’re checking, or if you own a local restaurant, you can print it on your menus. The more information you give your customers, the easier it will be for them, and that leads to better odds that they’ll leave that online reviews.

Once a customer leaves an online review for your local business, be sure to thank them. This will not only ensure a great relationship with them, but they’ll feel appreciated as a customer—and that can only be good for business.

If you don’t have a free local business listing, head on over to FindUsLocal.com and set one up. It only takes a few minutes and once it’s complete, you’ll have someplace to send your customers to leave those all-important online reviews.