It’s Thanksgiving Day and all across the nation people are sitting around the dining room table and enjoying good food, family, friends, and great conversation. And a part of that conversation focuses on what they have to be thankful about. Some of the most common things spoken about are good health, adequate finances, friends who are always there for them, and a safe, warm place to live. But one of the greatest things to be thankful for this time of year—at least for local business owners—is local business directories.
What are Local Business Directories — and Why Should You Be Thankful for Them?
Put simply, local business directories are the key to getting all those customers who find US local businesses online into your shop, service business or restaurant. These directories have taken the place of the major search engines when it comes to finding US local businesses because, unlike the large search engines that mix local results with articles on the topics and national chains, they only serve up local results. For example, if someone went to a local business directory like FindUsLocal.com and searched for a donut shop in their town or city, they wouldn’t see online donut shops mixed in the result, and they definitely wouldn’t find recipes and articles about making donuts. That’s why local business directories have become so popular with consumers: they give them what they want in a simple, easy to use format. Using these directories is a great way to bring online visitors to your own store.
3 Reasons to Be Thankful for Local Business Directories
If you’re looking for something else to be grateful for this Thanksgiving and you run a local shop or restaurant, we’ve put together 3 reasons why you should include local business directories in your list of things to be thankful for.
- Local Business Directories Provide Free Advertising. It takes a lot of money for local business owners to get the word out about their business to online consumers—unless they create a local business on a quality local business directory. That’s because the best local directories spend a lot of money to draw in local consumers to their website, and if your business is listed on one of them, you will benefit from all their advertising and marketing efforts. Just be sure to choose a local business directory that actively advertises itself, like FindUsLocal.com.
- Local Business Directories Take Away the Need for Huge Social Media Accounts. Many local business owners are frustrated because it takes so much time and money just to connect with local consumers on social media platforms like Instagram, Twitter, and Facebook. But if you use a local business directory like FindUsLocal, you can bypass all that effort. The directory allows both consumers and local business owners to leave comments on a local business listing, which is a great way for business owners to interact with their community—without all the time and money social media requires.
- Local Business Listings are Easy to Set Up. Unlike most effective marketing techniques, setting up a local business listing is easy as pumpkin pie. In fact, all you need to do is go to FindUsLocal.com and claim your listing. Then fill in as many details as you can, keeping them consistent with any other local business listings you may have. Then, use the comments section to interact with the community and ask your customers to leave online reviews on your business listing.
Most people have a lot to be thankful for this holiday, but local business owners have one more thing they can be grateful for – local business directories. Have you set up your local business listing yet?